Children’s products

60% of parents can’t identify counterfeits online. Remove them with Red Points before they damage your brand.

A smart solution for a global problem

83% of parents use Amazon to buy products for their children; clearly, the rise of ecommerce has given the children’s products industry new channels to reach consumers. However, this has also allowed counterfeits to compete head-to-head with genuine goods, and now more than ever brands need an efficient and cost-effective solution such as Red Points.

Red Points’ technology rules out human error by automating the detection and elimination of online infringements. Its machine-learning features allow the system to continuously learn from a brand’s detection history and with this it can suggest new rules to find and remove incidents, solving more cases in a shorter period of time.

With Red Points, online brand protection is no longer a time consuming and complicated process, but rather the most efficient way to protect your brand’s revenues and reputation.

“Red Points’ solution has done a really impressive job of finding and removing items that infringe on our IP. We’d recommend Red Points to any brand that wants to protect their customers and reputation online.”

Pete Fenlon, CEO at Catan Studio

Benefits of Red Points

  • 96% success rate of detections to removals
  • Important incident alerts
  • User-friendly with easy onboarding – No training required
  • Automated process
  • Real-time results
  • 99% enforcement rate on over 30 top marketplaces
  • 24/7 protection
Learn how Food Huggers tackled fakes and got there brand back with the help of Red Points.
Read Case Study

Learn more about our product

Let’s get down to the details. Find out exactly how our product takes care of your brand protection online.