Red Points’ mission is to make the Internet a safer place for brands and consumers. Thanks to Artificial Intelligence, Red Points has transformed an industry traditionally led by intellectual property lawyers and services-focused companies into a scalable, cost-effective solution to cut online infringements at the source.
Copyright © 2021 Red Points Solutions | Privacy Policy
About Red Points
About Red Points
About speakers
Red Points Brand Intelligence platform covers your full brand exposure to protect your sales, reputation, and customers against infringements.
Attendees of this webinar will learn:
2
Real examples
of how Red Points help companies identify patterns and trends to make informed decisions, not assumptions
What you will learn
3
How
tech can gather data for business intelligence and legal actions
1
How
How to build a sustainable brand protection strategy by leveraging data
Cracking Down on Fake Websites: Keen's Formula
Cracking Down on Fake Websites: Keen's Formula
About speakers
As social media and marketplaces intensify their brand protection efforts, bad actors are turning their attention to multi-brand websites and look-alike pages to lure shoppers into disclosing their personal information.
Nowadays, scammers can easily steal content and upload it under a fake domain in minutes for various purposes, including diverting traffic or selling counterfeits. When left unchecked, a fake website copying your content can damage your brand image, cost you money, and take advantage of your customers.
As part of this webinar, Keen Footwear and Red Points will discuss the wide range of detection and removal techniques that brands can use to combat fake websites and prevent the long-term damages they can cause to a brand's reputation.
What you will learn
1
How
How to build a sustainable brand protection strategy by leveraging data
2
Real examples
of how Red Points help companies identify patterns and trends to make informed decisions, not assumptions
3
How
tech can gather data for business intelligence and legal actions
As social media and marketplaces intensify their brand protection efforts, bad actors are turning their attention to multi-brand websites and look-alike pages to lure shoppers into disclosing their personal information.
Nowadays, scammers can easily steal content and upload it under a fake domain in minutes for various purposes, including diverting traffic or selling counterfeits. When left unchecked, a fake website copying your content can damage your brand image, cost you money, and take advantage of your customers.
As part of this webinar, Keen Footwear and Red Points will discuss the wide range of detection and removal techniques that brands can use to combat fake websites and prevent the long-term damages they can cause to a brand's reputation.
1
1
2
3
Juan Cichero
Head of Brand Protection - Marketplace
at Mercado Libre
Maral Behnam-Garcia
Director, Brand Protection
& Intellectual Property at Wish.com
ON DEMAND WEBINAR
Top 7 threats facing your business - and how to respond
Daniel
Shapiro
VP of Brand Relationships at Red Points
MODERATOR
MODERATOR
After working at Macy’s and eBay, Daniel joined Red Points to lead the company’s strategic partnership with ecommerce platforms, websites, IP firms and other stakeholders.
Daniel was a Senior Manager of Brand Protection at eBay, where he led international teams in the disruption of counterfeits worldwide.
Jennifer Carman Parker
Manager, Intellectual Property & Global Brand Protection
Fuerst Group, KEEN, Inc., Chrome Industries, Inc.
SPEAKER
Brand Protection and Intellectual Property manager for KEEN, Inc and Chrome Industries with a demonstrated history of working in the footwear industry for over 10 years.
Additionally, an experienced Creative Project Manager skilled in project management, problem-solving, account relations, printed asset production, and retail installations.
Education includes Project Management Certificate and Graduate Certificate in Sustainability from Portland State University and Bachelor of Arts in Philosophy from Oregon State University.
ON DEMAND WEBINAR
Length: 50 min
January 20th at 8pm CET/2pm ET
WATCH NOW
Session overview:
In partnership with AFFA
3
3
