In Red Points we specialize in Intellectual Property protection and defend brands online, using a combination of our experienced analysts and our proprietary technology. Our technology is the core of our protection solution, it employs machine learning algorithms that scan the internet and identify all IP infringements. We then validate and remove infringements, all the while reporting the details of each infringement in real time for our clients.
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Red Points Brand Intelligence platform covers your full brand exposure to protect your sales, reputation, and customers against infringements.
Stefano is a digital content, social media management and sports marketing expert. He’s currently Content Development Supervisor at FC Internazionale Milano (Inter Media House).
Claudia has a Bachelor's degree in Journalism from UAB - Universitat Autonoma de Barcelona and studied a master’s degree of Corporate Communication at Blanquerna (Universitat Ramon Llull). In 2018, she worked at FC Barcelona in the communication department. Currently, she leads the operations team of Social Video Growth and manages sport channel accounts at Red Points.
Stefano Ughi Shapiro
Content Dev Supervisor
SPEAKER
How businesses can leverage Youtube to drive revenue
In this webinar you will learn
2
First-hand stories
of how Red Points helped renowned brands leverage data to enhance efficiency in detecting and enforcing online counterfeits
2
Real examples
of how Red Points help companies identify patterns and trends to make informed decisions, not assumptions
3
How
visual data can provide your brand with the full picture over your online presence and help build a sustainable brand protection plan for your business
3
How
tech can gather data for business intelligence and legal actions
1
How
How to build a sustainable brand protection strategy by leveraging data
Panel discussion with Daniel Wellington, The European Commission and eBay
ON DEMAND DIGITAL EVENT
ON DEMAND LIVE EVENT
Stefano is a digital content, social media management and sports marketing expert. He’s currently Content Development Supervisor at FC Internazionale Milano (Inter Media House).
Claudia Balcells
Social Video Growth Operations Lead
SPEAKER
WATCH WEBINAR
YouTube is the most popular video-sharing website in the world, but few brands know how to harness its potential for their business. This session will offer a platform for discussion on the topic, as well as insights from businesses that have successfully implemented an online strategy on YouTube.
Stefano Ughi Shapiro
Content Dev Supervisor
SPEAKER
Claudia has a Bachelor's degree in Journalism from UAB - Universitat Autonoma de Barcelona and studied a master’s degree of Corporate Communication at Blanquerna (Universitat Ramon Llull). In 2018, she worked at FC Barcelona in the communication department. Currently, she leads the operations team of Social Video Growth and manages sport channel accounts at Red Points.
1
How
How to build a sustainable brand protection strategy by leveraging data
2
Real examples
of how Red Points help companies identify patterns and trends to make informed decisions, not assumptions
3
How
tech can gather data for business intelligence and legal actions
YouTube is the most popular video-sharing website in the world, but few brands know how to harness its potential for their business. This session will offer a platform for discussion on the topic, as well as insights from businesses that have successfully implemented an online strategy on YouTube.
What are the new geographical priorities right holders should focus and target efforts on in 2020
First hand stories of how Red Points helped renowned brands leverage data to enhance efficiency in detecting and enforcing online counterfeits
How visual data can provide your brand with the full picture over your online presence and help build a sustainable brand protection plan for your business
How tech can gather data for business intelligence and legal actions
Session | 1 out of 4
Length | 15 mins
Session | 1 out of 4
Length | 15 mins
1
2
3
1
How businesses can leverage Youtube to drive revenue
New strategies and tactics to effectively monetize videos on Youtube
2
3
New challenges associated with video monetization and how to overcome them
Claudia Balcells
Social Video Growth Operations Lead
SPEAKER
Sandro Chiesura
Senior Legal Counsel IP Global Rights Owner at eBay
SPEAKER
Sandro manages the VeRO program, in particular re Germany, Italy, Austria and Switzerland.
New strategies and tactics to effectively monetize videos on Youtube
New challenges associated with video monetization and how to overcome them
Harrie Temmink
Deputy Head of the Intellectual Property and Fight Against Counterfeiting Unit at the European Commission
SPEAKER
Harrie joined the European Commission in 2003 and worked at the Industrial Property Unit of DG Internal Market and Services (2003-2008); as a Member of Cabinet of Mrs Meglena Kuneva, European Commissioner for Consumer Affairs (2008-2010), and as Deputy Head of the Online and Postal Services Unit (2011-2014) and the Public Interest Services Unit (2014-2017).