Beyond Brand Awareness

Promoting & protecting your brand online

Red Points has partnered with BuzzSumo to discuss the best way to promote a brand online, without losing control to brand abusers.

In BuzzSumo they are experts in finding the best opportunities online for any brand to become successful in social media and content marketing. While Red Points’ monitoring capabilities allow any business to know when and where their brand has been mentioned.

The structure of the webinar

  • How to keep an eye on growth opportunities over the web.
  • Tips to monitor your brand, your competitors, and other relevant categories.
  • How to detect brand abuse and automatically enforce infringements.


The Speaker

Susan Moeller

Business Development Manager at BuzzSumo

BuzzSumo provides social insights for content marketing and SEO campaigns and also offers a powerful monitoring feature to keep you on top of new and trending content. You can set up alerts for your brand, competitors, keywords, authors, domains and even backlinks.