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The main objective of this webinar organized by Red Points is to describe actionable tactics that businesses of all sizes, including small and medium ones, can use when scaling their brands from local markets to a worldwide audience.

The tips will be mainly drawn from Karen Post’s professional experience, who has been working for more than 30 year in Branding and Communications with organizations that range from start-ups to Fortune 500 companies such as ACNielsen, Pepsi and Procter & Gamble.

The webinar will also count with the participation of Toni Pérez, VP of Marketing and Product at Red Points, who will be talking about the most common risks in brand management from the Intellectual Property Rights perspective.

Here are some of the topics that will be covered:

  • Building and communicating your brand, with real examples.
  • Differences and similarities between local and global branding.
  • Promoting your reputation among opinion makers.
  • How to protect your business against brand abuse.

¡Ya casi estamos!

Por favor, asegúrate de que nos proporcionas información necesaria para empezar a elaborar tu demo lo antes posible.


  • Videollamada de 15 minutos con un Brand Intelligence Specialist

  • Recorrido por la plataforma 

  • Análisis de indicadores de riesgo para tu marca

Estas son algunas de las empresas a las que ayudamos

Mar Arxé — Brand Intelligence Specialist

Por favor, asegúrate de que nos proporcionas información necesaria para empezar a elaborar tu demo lo antes posible.

¡Ya casi estamos!

Estas son algunas de las empresas a las que ayudamos

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Cómo funciona la demo: