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700+
Marketplaces found selling counterfeits
10,100+
Infringing products removed
93%
Success rate
Counterfeiters were attached to Highwave’s Amazon listing and began spreading fakes across online channels. Contacting sites themselves proved ineffective.
Highwave were looking for a fast, cost-effective solution. They found that Red Points’ was able to find and remove counterfeits that would have been expensive to take down manually.
Red Points has removed over 10,100 infringing products from more than 700 online platforms, with a successful takedown rate of 93.2%.
Highwave was founded in 1983 by Gary Ross. The Californian company patented the first travel mug with a lid, the stainless steel vacuum mug, and the travel mug for dogs.
The company has built a thriving business by creating products that make life easier while reducing their impact on the planet.
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highwave.com
Kitchenware industry
California, USA