AI Mainland China Protection

Protect your brand in Mainland China

  • Detect counterfeits on Mainland China platforms like Douyin, Pinduoduo, and WeChat 
  • Enforce 24/7 with local expertise and platform-specific workflows  
  • Scale your protection inside China’s closed ecosystem with unlimited takedowns 
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Map of China with some counterfeit warnings

Trusted by 1,300+ brands across the world

How Mainland China Protection works

Red Points operates inside China’s domestic ecosystem, only accessible in Mainland China, using AI detection and localized enforcement tailored to each platform:

Detect. Find every infringement that matters across China's domestic platforms

  • Chinese-language AI, image recognition, and behavior analysis detect altered spellings, hidden logos, and image-based brand misuse
  • Native speakers complement AI detection with platform-specific knowledge to capture evasive sellers
  • You see infringements in context, including repeat patterns

Remove. Take down infringers quickly and in line with local platform requirements

  • Cases are submitted using localized workflows aligned with each platform’s IP and documentation requirements
  • Contextualized prioritization targets the highest-impact sellers first
  • Managed follow-up and escalation reduce relisting and limit repeat abuse
Dashboard displaying graphs and statistics highlighting success metrics for copyright detection and takedown performance.

Measure. Know the impact of enforcement and uncover strategic insights

  • Dashboards track detections, removals, and seller-level activity by platform
  • Risk and repeat infringers are surfaced for strategic prioritization
  • Protection inside Mainland China becomes transparent and measurable
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We protect you in marketplaces and social platforms like

Stop infringements in Domestic Chinese platforms

Marketplaces

Detect, validate, and remove infringing listings across high-risk domestic Chinese marketplaces.

Social Media

Address brand abuse and counterfeit activity across Chinese social-commerce platforms.

Take action against brand threats inside Mainland China today

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Stop infringements targeting your brand inside China's closed ecosystem

Leveraging over a decade of enforcement expertise, Red Points monitors domestic Chinese marketplaces and social commerce platforms to detect, validate, and remove brand threats inside China’s closed digital ecosystem.

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Counterfeits

We detect and remove counterfeit listings that imitate your products across local Chinese marketplaces.

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Replica

We address lookalike products and replica listings that copy protected product designs and patents, reducing the impact of imitation goods in domestic channels.

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Copyright violations

We remove the unauthorized use of your official product images, marketing assets, or copyrighted content.

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Brand abuse

We identify listings, posts, and seller activity that misuse your brand name, logos, or visual identity, even when altered or misspelled.

Why choose Red Points

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Always on. No caps

Unlimited detection and enforcement 24/7. No small print, no analyst hours, no extra purchases during peak times.

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No stone unturned

Websites, ads, marketplaces, social media, Mainland China platforms, search engines, deep web... We stop at zero.

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10-year-trained AI

Trained with 2.7 billion data points monthly. Custom AI models for each of your product assets, overseen daily.

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Revenue Recovery Program

Zero-cost litigation. Get money back from counterfeiters straight to your bank account, and close down seller accounts.

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Platform Priority Partner

API connections, priority reporting, regional escalation paths, annual platform summits, and former platform leaders in our management team.

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Human in the loop

IP-Ops team on top of all AI, plus a CSM at your disposal.

"Counterfeit jewelry and imitation designs started appearing across Chinese marketplaces; it was a growing trend that threatened to confuse customers and dilute the exclusivity of our designs. With Red Points, we are able to operate at scale with greater confidence.”

Joanne Evans,
Senior Global E-Commerce Client Services Manager

 

Our official partnerships and certifications

As a leading industry reporter, with over 4.6M enforcements per year in top platforms, we are official partners and have certifications with: 

Google's Trusted Copyright Removal program

Youtube-Certified Multi-Channel Network

FAQs

Why is Mainland China considered high-risk for brand protection and counterfeit activity?

Mainland China operates one of the largest digital commerce ecosystems globally, including domestic e-commerce marketplaces, social commerce platforms, and live-stream selling environments. Many of these platforms are closed to external monitoring and function independently from global marketplaces.

For international brands, this creates visibility gaps in counterfeit detection, grey market activity, and unauthorized reseller enforcement. Where visibility is limited, counterfeit distribution and brand misuse can scale without being captured by global brand protection programs.

How are domestic Chinese marketplaces different from global e-commerce platforms?

Domestic Chinese marketplaces combine ecommerce, messaging transactions, influencer-driven live streaming, and embedded social media commerce within the same ecosystem.

Listings frequently rely on image-based branding, embedded text, altered trademarks, or coded product descriptions, making traditional keyword-based counterfeit monitoring insufficient.

Effective enforcement requires localized access, platform-specific workflows, and familiarity with domestic regulatory and reporting frameworks.

Can counterfeit listings exist in China even if we monitor Alibaba, Aliexpress, Temu, and other global platforms?

Yes. Monitoring global marketplaces does not automatically provide visibility into Mainland China platforms, which operate independently and require local access for detection and enforcement.

As a result, counterfeit listings, replica distribution, and unauthorized reseller activity may remain active in China even when global monitoring programs are in place.

If we do not sell in Mainland China, do we still face counterfeit risk?

Yes. A lack of official market presence does not prevent counterfeit activity. In many cases, counterfeiters exploit the absence of authorized distribution to promote replicas, unauthorized imports, or trademark misuse.

Domestic Chinese marketplaces serve large consumer bases and are frequently used to manufacture and distribute counterfeit goods globally, including cross-border shipments.

How does specialized Mainland China brand protection differ from using local law firms or internal teams?

Local legal support is typically reactive and case-based. Internal teams are often limited in scale and visibility.

Red Points provides continuous detection, structured platform-specific enforcement workflows, and consolidated reporting — operating at scale across domestic platforms rather than handling incidents individually.

Ready to see Red Points’ Mainland China Protection in action in just 15 minutes?

Fill in your details to book a demo call with one of our product experts.

  • Find where infringements are concentrated to focus efforts.
  • See how our tech streamlines protection for your needs.
  • Assess your strategy with our experts for personal insights.