Intellectual Property Protection Software

The best Intellectual Property Protection services detect intellectual property infringements around the clock and across the internet with efficient technological features such as:

– Bot-powered search to identify potential intellectual property infringements across marketplaces and websites;
– Image recognition to detect illegitimate usage of copyrighted assets;
– Machine learning to make the detection of infringement self-improving and suggest new rules and keyword opportunities.

By leveraging Intellectual Property Protection solutions like Red Points, brands should expect to:

– Remove IP infringements automatically or help streamline the enforcement actions
– Leverage automation rules to instantly initiate enforcement against intellectual property infringements
– Access real-time data using intellectual property management software highlighting sellers and geographical areas of particular risk to help your brand make informed decisions to protect your business’s reputation and revenue.

Intellectual property theft can have a huge impact on your brand reputation and bottom line. If left unchecked, stolen IP can take out a major chunk of your revenue and customer base. It can take years for your business to completely recover from the losses.

The main benefits of Intellectual Property Protection software are that it automates the process of monitoring your IP and streamlines the reporting and enforcement process by going after any cases of theft before they cause permanent damage to your business.

Red Points’ Intellectual Property Management software and Protection tools can automatically find and trigger the process of trademark, design registration, and patent or copyright infringement removal. Intellectual property tracking software does so by leveraging AI to scan marketplaces and websites 24/7, and automatically enforcing shutdowns of infringed listings.

Managing and protecting your intellectual property is crucial so that you can protect and maximize the value of your brand and prevent revenue leakage. There are several strategies businesses implement to prevent bad actors from benefiting financially from their inventions, brands, or products.

1- Register for different intellectual properties
Registering your brand’s intellectual properties is one of the best and most effective ways to protect it. This can include trademarking the brand name, logo, designs, slogans, and any other words.
You should also copyright your original product images and any other creative works that uniquely distinguish your brand.

2- Make your branding unique
By doing so it decreases the chances of intellectual property theft. This can be achieved by creating more complex logos and unique designs.

3- Leveraging Intellectual Property Software Solutions
Red Points’ Intellectual Property Protection Software Solutions utilize artificial intelligence to automatically detect and remove online counterfeits. With the help of machine learning tools, such as keyword generation and image recognition our intellectual property protection software is able to process the information retrieved across over 100 online marketplaces, websites, and social networks to detect fakes, piracy, or sellers online and allow our customers to take enforcement actions.

Violations of intellectual property can come in the form of a scam, or fraud, through the unlawful use of one or more elements of a brand’s intellectual property (IP) assets, such as trademarks, copyrighted works, patents, and others.

Here are some examples of common violations of intellectual property brand owners should keep an eye out for:

– Lookalike websites passing off as official outlets
– Also known as typosquatting, URL hijacking involves targeting people on the internet who incorrectly type a website’s domain name in the browser
– Wrongful usage of a brand’s logo, copyright images, or brand name to mislead consumers into buying fake goods
– Intellectual Property infringements on social media where fraudulent profiles use trademarks or copyrighted material to represent a brand
– Intellectual Property infringements in mobile app marketplaces and third-party sites where fraudulent apps install malware designed to steal user credentials for harmful purposes or misrepresent your brand.

Protecting intellectual property software and services can help automatically find and remove any instances of IP infringements to protect your customers and profits.

For trademark and copyright holders, securing your digital assets is a priority for several reasons:

Mitigate revenue loss
Intellectual property protection software can reduce financial losses due to unauthorized sellers, gray market goods, and pricing violations.

Protecting brand reputation
Intellectual property tracking software ensures that your brand’s reputation remains untarnished by preventing others from using your intellectual property without permission.

Streamline enforcement

Bad actors can infringe your Intellectual Property rights using a wide range of deceptive techniques:

Intellectual property infringement
Bad actors may use your brand’s logos, design elements, catalog images, or trademarks on products, packaging, ads, or advertising materials to deceive consumers into believing they are purchasing genuine products or services.

Phishing and spoofing
Impersonators often create fake websites or social media profiles that closely mimic your brand’s online presence. These deceptive platforms are used to steal sensitive customer information, spread malware, or redirect potential customers away from your legitimate channels.

Counterfeit products
Counterfeit goods can be sold through various channels, including online marketplaces, unauthorized retail stores, fraudulent multi-brand fake sites, and even on social media platforms, misleading unsuspecting customers and causing substantial financial harm to your brand, making it essential to use automatic intellectual property tracking and protection software.