Claim payouts from infringers at zero cost

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AI Brand Protection

The most widely used Brand Protection Software

Immediately stop brand abuse on marketplaces, social media, fake websites and ads using AI. Unlimited detections and takedowns. Flat fee.

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Trusted by 1300+ brands of all sizes

Trusted by 1300+ brands of all sizes

Use cases

Remove counterfeits on marketplaces

Unlimited removals across 5,000+ platforms, including Amazon, Alibaba, and emerging eCommerce.

Take down fake websites

Automatically find, delist, and remove phishing websites and protect your domain name from scammers.

Dismantle social media scams

Remove fake profiles and posts on all major platforms, including Instagram and TikTok, with priority enforcement.

Eliminate fake ads

API integrations and connections with Meta, Google, and Bing enable immediate action bypassing geo-restrictions.


Defend your brand in China

Specialized protection on domestic platforms including Douyin, Pinduoduo, and WeChat with local expert teams.

Shut down sellers permanently

Litigate at zero cost to claim payouts from infringers and permanently shut down counterfeiters' accounts.

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The Red Points difference:

Scale with accuracy

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Save time

Detect what the eye cannot

Your consumers will find what you might miss. Our adaptive AI and computer vision detect hidden threats.

  • Process text, images, reviews, seller info, and more to connect the dots.
  • Detect threats across marketplaces, social media, ads, and websites before they escalate.

Take action

Unlimited takedowns

Detect and enforce at scale with AI that evolves as threats emerge.

  • Priority enforcement through direct API integrations and premium platform partnerships for fast, effective action.
  • 10+ years of relationships and ex-platform leaders in our team ensure priority handling of complex cases.

See results

Combine power with precision

Human-in-the-loop AI gives you the best of both worlds: infinite scalability with laser precision.

  • Custom models and algorithms deployed for each of your assets.
  • Supervision and adjustments run daily by our IP-Ops teams.

How it works

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1Detect

AI scans using expansive search coverage, computer vision, and behavioral analysis to detect the unseen.

2Validate

Filter in real time with image recognition and risk algorithms to confirm infringements or have our team manage it for you.

3Cluster

AI connects seller data to uncover repeat infringers and take down incidents in bulk or litigate at zero cost.

4Remove

Enforce confirmed infringements 24/7 based on your unique automation parameters.

Protect your brand with Red Points

Contact sales

Have a question for our sales team? Give us a call and we'll walk you through it.

Talk to sales or call us at +1-385-853-5847

See it in action

Safeguard your brand’s reputation and protect your revenue with Red Points

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A new way to manage your Brand Protection

See for yourself

Legal teams

Evan Feldstein

Mitigate legal risks and liabilities, ensure compliance, and protect customers from unsafe or fraudulent products.

Marketing teams

Jess Dorward

Protect brand equity, reduce traffic diversion, and control customer acquisition costs to maximize customer lifetime value.

Owners & Executives

Pete Fenlon

Secure revenue streams by preventing counterfeit losses, maintaining brand integrity, and protecting long-term business growth.

World's #1 Enforcer

With 70+ direct platform contacts, the industry's largest brand protection dataset, and predictive fraud models, Red Points is the leading enforcer.

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70M

New links processed per day

4.6M

Enforcements per year

1.3K

Customers

Why choose Red Points

As a trademark or copyright holder, safeguarding your digital assets from bad actors is of utmost importance for several reasons:

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Always on. No caps

Unlimited detection and enforcement 24/7. No small print, no analyst hours, no extra purchases during peak times.

No stone unturned

Websites, ads, marketplaces, social media, domestic China platforms, search engines, deep web... We stop at zero.

10-year-trained AI

Trained with 2.7 billion data points monthly. Custom AI models for each of your product assets, overseen daily.

Revenue Recovery Program

Zero-cost litigation. Get money back from counterfeiters straight to your bank account, and close down seller accounts.

Platform Priority Partner

API connections, priority reporting, regional escalation paths, annual platform summits, and former platform leaders in our management team.

Human in the loop

IP-Ops team on top of all AI, plus a CSM at your disposal.

"They provide us with a really useful portal to use and a great team to support our day-to-day business… And, most importantly, they have the most cutting-edge technology in the market.”

Wei Zhang,
Senior Counsel Brand Protection at PUMA

Estimated value of counterfeit products enforced in 16 months

$500,223,798

Enforcement success rate

93.4%

Ready to see Red Points in action?

Frequently Asked Questions

How does Red Points scale for brands with high infringement volumes?

Red Points’ solution is designed to handle unlimited detections and takedowns, maintaining coverage, speed, and efficiency even during surges. Our AI analyzes images, product descriptions, seller behavior, and metadata to detect fakes, even when fraudsters alter logos, use misspellings, or manipulate listings.

How does Red Points’ AI eliminate false positives and wasted efforts?

Red Points’ AI is custom-trained on each protected asset, combining image analysis, text, seller behavior, and metadata to detect hidden threats others miss. Context-aware models continuously prioritize the most damaging incidents, significantly reducing false positives and noise, so your team can focus on stopping the threats that truly matter to your revenue, reputation, and customer trust.

How quickly does Red Points remove infringements?

Most confirmed infringements are removed within hours. With API integrations and priority paths with marketplaces, social media, search ads, websites, CDNs, hosts, registrars, and CMS, we minimize the time counterfeiters stay live. A dedicated team ensures effective enforcement, even in complex cases.

How does Red Points address repeat offenders and relisting?

With our seller-focused approach, we connect data across channels, apply risk scoring, and identify repeat offenders and fraud networks. Automated re-enforcement and our Revenue Recovery Program make it significantly harder for infringers to relist, helping brands recover lost revenue and take stronger action against persistent abuse.

How is Red Points different from other brand protection solutions?

Red Points offers the deepest coverage across marketplaces, social media, search and social ads, websites, and the deep web worldwide. Our AI detects hidden and emerging threats others miss, prioritizes what impacts revenue most, and enforces faster thanks to direct platform connections and expert oversight. With unlimited takedowns and proven results for 1,300 brands, we protect your brand where it matters most.

Why should I request a demo of Red Points?

A demo reveals how exposed your brand may be across marketplaces, social media, and other online channels. See how our AI detects hidden threats, predicts and prioritizes what’s most damaging, and delivers truly unlimited takedowns at scale. No limits, no extra costs, just stronger protection when your revenue is most at risk.

Powerful alone, unstoppable together

Impersonation Removal

Expose hidden websites, impersonating accounts, fraudulent ads, and complex scams before they spread.

Explore Impersonation Removal

Gray Market Protection

Remove unauthorized sellers and parallel imports fast.

Explore Gray Market

Ad Protection

Dismantle fake ads on social media and search engines

Explore Ad Protection