Red Points offers plans for brands of all sizes

Red Points uses a flat-fee pricing model based on the scope of your brand protection program.

That scope is agreed upfront and includes the channels and assets you want to protect. Within that agreed scope, detections and takedowns are unlimited.

You are not charged per detection.
You are not charged per takedown.
Your costs do not increase just because infringement volume increases.

This gives brands cost predictability in a threat environment where counterfeits, fake websites, impersonation accounts, and unauthorized sellers can scale quickly. Red Points’ model is designed to maintain enforcement capacity as fraud volumes rise, without tying your costs to the number of threats found or removed.

Brand protection pricing can vary significantly depending on how each provider structures coverage, enforcement, and service.

Some vendors charge by volume, takedown activity, users, platforms, or regions. Others rely heavily on analyst capacity, which can create bottlenecks as infringement volumes grow.

Red Points is different. Pricing is based on program scope, with unlimited detections, takedowns, and users within that scope.

The bigger difference is how the service scales. Red Points combines AI-powered detection, risk prioritization, platform-specific enforcement, and expert oversight to help brands act consistently across channels and markets.

When comparing providers, look beyond the starting price. Ask what happens when infringement volume grows, whether takedowns remain unlimited, and how the vendor prioritizes high-impact threats.

The lowest price is not always the lowest cost if your team still has to manage validations, enforcement, and follow-up manually, or if the price simply compromises detection and enforcement.

Red Points pricing is based on the scope of protection your brand needs.

The main factors are the channels included, the markets covered, the number of brands, and the level of seller intelligence and reporting.

Detection and takedown volume are not pricing variables within the agreed scope.

That means your program is not penalized when more infringements are found or removed. Red Points’ model is designed to avoid enforcement bottlenecks and maintain coverage as fraud activity increases.

For established brand protection teams, Red Points operates as a fully managed brand protection solution. Detection, validation, enforcement, proactive insights, and ongoing optimization are handled end-to-end by Red Points’ expert team, leveraging proven technology and scalable AI.

Before any agreement, Red Points works with each prospect to define the right strategy based on risk, business priorities, and expected impact.

Red Points pricing is based on the channels, markets, and brand assets included in your program. It is not based on regional rate cards or the number of detections and takedowns generated in each market.

The key question is not only where you need coverage, but whether your provider can enforce consistently across those markets.

Red Points covers 5,000+ platforms globally, including major ecommerce, social media, domain, website, and app channels. Red Points also has a dedicated Domestic China protection capability, a market that requires specific platform knowledge, local enforcement relationships, and operational infrastructure that many vendors do not have at the same depth.

Your market and channel scope is agreed upfront, so your team knows exactly what is included from day one.

Red Points enterprise pricing covers a fully managed AI brand protection program, not just access to software.

Depending on the agreed scope, your program can include:

Unlimited detections and takedowns across selected channels and markets
AI-powered risk prioritization to focus on the highest-impact threats first
Seller Risk Scoring and Actor Network Mapping for deeper seller intelligence
Platform-specific enforcement adapted by market, asset type, and infringement pattern
Dedicated expert support across customer success, IP operations, and enforcement
Real-time reporting for legal, brand protection, ecommerce, security, and executive teams

Enterprise clients also benefit from Red Points’ established enforcement relationships with 50+ global platforms and direct integrations with major marketplaces and social platforms.

Red Points is also available through AWS Marketplace for organizations that want to streamline procurement through existing enterprise agreements.

Red Points works with mid-market and enterprise companies where brand protection is a strategic priority. Red Points also supports organizations that are currently managing brand protection in-house and need a more scalable model.

For growing brands, flat-fee pricing helps protect at scale without costs increasing every time more infringements are detected or removed.

This is especially valuable when a brand expands into new marketplaces, regions, or product categories. The same AI infrastructure, advanced risk prioritization, enforcement expertise, and platform relationships used by global enterprises can be scoped to fit a more focused program.

For teams handling brand protection manually, the issue is usually not expertise. It is scale. Red Points helps reduce manual workload by continuously detecting threats, prioritizing the most important cases, triggering enforcement, and optimizing the strategy over time.

For organizations focused on ROI, Red Points can also assess whether the Revenue Recovery Program is relevant. This zero-cost litigation pathway has helped brands recover $20M+ to date.