El Reino Infantil, through its Copyright Department, has announced it continues to steadily strengthen its efforts in the fight against piracy and the unauthorized use of its IPs across digital platforms, social networks, consumer products, and live shows.
With a strong presence in the global digital ecosystem, driven by the success of IPs like Zenon the Farmer—which has 45.2 million subscribers and features iconic characters such as Bartolito, Zenon, and Lola the Cow—along with titles like Bichikids, Zoo Songs, Blu Family, and The Little Sailor, El Reino Infantil has built a broad content universe. This includes games, merchandising, live shows, and active business operations across Latin America (Mexico, Argentina, and Peru, among others), as well as Brazil, the United States, and Spain. Together, these developments drive a comprehensive intellectual property protection strategy that supports the company’s international growth.
Within this framework, El Reino Infantil works together with Red Points, which protects brands and consumers from piracy, counterfeits, impersonation, and digital fraud across marketplaces, social platforms, websites, apps, video commerce, and AI-commerce environment. Powered by advanced AI and a decade of operational refinement, Red Points delivers predictive, scalable brand-protection systems for global enterprises.
In 2025, the joint efforts of El Reino Infantil and Red Points delivered highly positive results, achieving a 92.2% enforcement success rate, with 1,921 infringements detected and 1,330 enforcement actions executed.
El Reino Infantil’s Copyright Department is composed of Juan Pablo Christensen (Legal Manager), Lucas Valente (IP Lawyer), Ana Cavero (Copyright Analyst), Analía Iarruye (Legal Assistant), Diego Cacivio (Audience Director), and Paula Lavinia Oblanca (Head of Publishing), who work together to protect and manage the company’s intellectual property assets.
Regarding this work, Juan Pablo Christensen, Legal Manager of El Reino Infantil, stated: “From a legal standpoint, protecting our intellectual property is a strategic priority. The growth and global expansion of our content require constant monitoring and the implementation of concrete actions against unauthorized use. Our collaboration with Red Points allows us to act quickly and effectively, achieving high levels of efficiency in detecting and mitigating infringements that affect our intangible assets and harm the value of our brands across all environments where El Reino Infantil is present.”
From the digital content management perspective, Diego Cacivio, Audience Director of El Reino Infantil, added: “Proper management and distribution of our digital content are essential to ensuring a safe, high‑quality experience for all our audiences. Every step taken by El Reino Infantil reflects our working philosophy: to create safe, educational, high‑quality content. Having cutting‑edge technological tools allows us to protect El Reino Infantil’s digital ecosystem, ensure the legitimate use of our content, and drive the sustainable growth of our IPs worldwide.”
Red Points representatives also commented: “El Reino Infantil operates one of the most influential children’s content ecosystems in the world, and that scale requires a protection strategy designed for longevity. Our collaboration has delivered strong outcomes because it is built on a best-in-class, mature platform refined over years of real-world enforcement and expert insight. We’re proud to support El Reino Infantil with a model that combines technology and human expertise to protect their intellectual property as they continue to expand globally.” Sergi Garcia, Chief Marketing Officer, Red Points
Roberto Kuky Pumar, Founder & Chairman of El Reino Infantil emphasized: “Protecting our content is a key pillar for the sustainability of our projects and for the responsible development of the children’s entertainment industry. Piracy not only affects the value of our brands, but also jeopardizes the integrity of content designed for children. Defending our intellectual property means defending the quality, creativity, and future of an ecosystem created to provide safe education and entertainment.”
With a constantly growing global community and a portfolio of strong brands, El Reino Infantil will continue working hand in hand with Red Points, with whom it has renewed its agreement for 2026, to further strengthen the protection of its intellectual property, from screens to stages, including books, gam
About Red Points
Red Points protects brands and consumers from counterfeits, impersonation, and digital fraud across marketplaces, social platforms, websites, apps, video commerce, and AI-commerce environments. Powered by advanced AI and over a decade of operational refinement, Red Points delivers predictive, scalable brand-protection systems for global enterprises.
