Brand protection Technology designed to protect brands at scale
A software that can react with the speed and size required for ecommerce
- Specifically designed to identify more listings that circumvent traditional keyword searching. Ensuring accuracy and 24/7 protection.
- Red Points’ bots are part of an advanced keyword and image monitoring system to detect your assets online.
Increased automation with machine learning
- Red Points’ software learns from your detection history and suggests new search terms to widen your scope.
- The software recognizes patterns in your enforcement activity and identifies new rules to automate the process.
- The longer you use the platform, the greater the automation and power of the tool.
Asset matching using image recognition
- Red Points is able to validate or reject hundreds of detections by recognizing your assets inside photos.
- By using image recognition tech, the platform can process more listings on more sites, while maintaining accuracy, and improving the speed of validation.
- Red Points’ platform is able to identify if any detected listing is using your images, even if they have been slightly modified.
- By using image fingerprinting technology, takedown requests are being sent automatically based on the unlawful use of your copyrighted images.
Anti-counterfeiting solution technology
- By using clustering, the platform groups, filters and matches gathered info to reveal counterfeiters’ identity and track them down.
- Clustering allows you to stop the whack-a-mole effect by obtaining key insights, getting to the source, and helping you identify high-risk offenders.
- Red Points’ software unifies all the information in one place and creates full reports from the latest brand protection actions.
- The software displays all the gathered data in graphs and charts, providing a visual overview of the current status of personal or corporate brand protection.
- Dashboards empower you to understand how your products are being sold and protected online, allowing you to make strategic, data-driven decisions.
If you have 15 mins, you can see Red Points in action with your brand
Ji Won Bang — Brand Protection Specialist