If you have ever tried to take down an infringement of your copyrighted assets online, you will know that submitting a DMCA takedown request refers to the process of formally reporting a copyright infringement online.
The DMCA enforcement process always depends on where and how the infringement of your copyright is being made. If, for example, an independent website is infringing on your copyright materials, a DMCA request can be submitted to takedown the entire website.
If, however, you find an infringement on a marketplace, you will be required to follow the platform’s specified process to report and take down that particular seller. Every marketplace has a slightly different reporting system making it difficult for brand owners to scale the process of reporting and enforcement of copyright infringements without a copyright and enforcement service.
Understanding these variations in reporting infringement is essential to properly file a DMCA takedown request and ensure scammers are addressed quickly.