Online Marketplace Monitoring Services scan marketplaces globally every hour for potential trademark, copyright, patents, or design infringements
Image recognition technology scans photos to identify infringement of your assets
Machine learning suggests new rules and keyword opportunities
Set up rules that instantly start the enforcement process for unauthorized sellers on online marketplaces
Use image cards to validate, pause or discard detected incidents
Prioritize potential infringements and marketplaces that require your attention
Get full visibility into marketplaces globally to gauge if your brand is at risk
Measure the impact of monitoring online marketplaces through different report templates
Use data collected by our marketplace monitoring software in a way that suits you by exporting it or using our API
5,000+
marketplaces covered worldwide
130+
top marketplaces with 99% enforcement rate
30 Million
listings processed per day
Fashion Industry
“We see Red Points as an extension of our in-house counsel team, and we feel in safe hands”
Nicole Klug,
Global Brand Protection Manager at HUGO BOSS
Sports equipment
“It’s the speed and the volume, and the ability to attack hundreds of listings at once – I think that’s the biggest advantage”
Francis Costello,
COO at 100%
Homeware
“I could go on and on about the benefits, but the truth is if you are building a brand, you need to use Red Points”
Jayme Smaldone,
CEO at Mighty Mug
Beauty & Cosmetics
“The advantages of the platform are that I know the listings & which marketplace they are coming from & I can focus”
Shelley Swallow,
Director of Trademark & Copyright Compliance at Beautyblender
Eyewear
“Red Points is helping us reach our long-term goals. The more money and time we have, the more we can focus on Knockaround”
Ed Rainey,
Vice President of Finance and Operations at Knockaround
Why is important to monitor your brand on online marketplaces?
Online marketplaces are the most popular place for users to purchase goods online, making them a critical channel every brand should protect.
Monitoring your brand on online marketplaces is important to ensure your company’s image, credibility, and overall value isn´t comprised by bad actors. Failure to monitor your brand on online marketplaces can result in the loss of revenue from the company, as well as potential legal repercussions.
Having a strong online presence and perceived credibility is crucial in today’s digital age because it affects prospective customers’ purchase decisions: they’ll only buy products and services from businesses they perceive as trustworthy. You won’t sell to them if your brand has a weak online presence and/or a tarnished digital reputation on online marketplaces.
How can you protect your brand on online marketplaces?
Red Points’ Online Marketplace Monitoring Services utilizes artificial intelligence to automatically detect and remove online counterfeits. With the help of machine learning tools, such as keyword generation and image recognition we are able to process the information retrieved across over 5,000 online marketplaces, websites, and social networks to detect fakes, piracy or sellers online and allow our customers to take enforcement actions.
How can technology help monitor online marketplaces at scale?
The truth is, no matter how aggressively you take steps to protect your brand’s digital assets and Intellectual Property, there’ll always be malicious parties trying to impersonate you and abuse your brand in one way or another. As a result, it’s also key to set up a monitoring system that can detect new threats in real-time on online marketplaces.
Machine learning tools and artificial intelligence can help you do this, but the best way to do so is by partnering with an Online Marketplace Monitoring Services to continuously protect your brand from impersonations, counterfeits, piracy, and other forms of brand abuse on marketplaces.
