Get unlimited takedowns of fake accounts, profiles, apps, sites, and domains with Red Points’ Impersonation Removal software
1,300+ companies trust Red Points’ brand protection tools to protect their brands and customers
Impersonation removal is essential for brands for several reasons:
Preventing misinformation and scams that could harm public perception. Minimize negative or harmful associations by taking timely action against online threats to keep the brand or individual’s image protected.
Having a proactive approach ensures the brand or individual’s digital presence is protected, preventing fraud before it affects customers or stakeholders.
Prevent fake profiles and websites from impersonating your name for fraud. Safeguard your identity from online threats.
Impersonation attacks can be carried out by using a variety of deceptive methods:
Creating fake social media profiles that mimic the brand's official accounts or an executive's identity, often used for spreading misinformation, scams, or misleading followers.
Developing websites that closely resemble the brand's official site or pose as executive portals, often used for selling counterfeit goods or capturing sensitive customer or employee data.
Registering domain names similar to the brand's official website or an executive's name with the intent to mislead, profit from confusion, or damage reputation.
Running deceptive ads on social media platforms that appear to be from the brand or a company executive, but lead to malicious websites, phishing schemes, or scams.
Developing mobile applications that mimic the brand's official app or appear to be endorsed by an executive, but may contain malware, collect personal information, or serve fraudulent purposes.
Use the most advanced impersonation protection technology combined with world-class experts to safeguard your brand from:
Fake Social Accounts
Make your profiles bullet proof
Stand-alone Websites
Take down scammers
Lookalike Apps
Remove apps impersonating you
Fake Social Accounts
Make your profiles bullet proof
Discover accounts that are impersonating your brand 24/7
Review suspicious accounts and request takedowns or let our impersonation protection software do that for you automatically
Boost your search with machine learning that incorporates patterns and improves detection
Stand-alone Websites
Take down scammers
Uncover sites stealing your traffic and committing fraud under your brand name
Take down fake sites automatically and dissuade scammers from doing it again
Add new search opportunities seamlessly thanks to machine learning
Lookalike Apps
Remove apps impersonating you
Identify apps that impersonate your brand fast through keyword search and photo analysis
Trigger takedown processes immediately on top app stores and APKs
Monitor links after enforcement to avoid playing whack-a-mole
Make sure you leave no IP infringement unchecked. Have the peace of mind that your products are being protected 24/7 with Red Points’ Brand Protection software
Detect
Find impersonations in seconds with bot-powered search
Validate
Filter thousands of brand impersonation infringements by leveraging image recognition
Remove
Enforce 24/7 by requesting takedowns automatically from brand protection tool for validated infringements
Brand impersonation protection can be an expensive and resource-intensive task. Brands of all sizes use Red Points’ Impersonation Protection software because it offers:
Avoid surprises with always-on anti impersonation coverage. Detect and remove 24/7
Access our world-class team of experts that know your industry inside out
Good-bye analyst hours, hello flat fees. We don’t leave any infringement unchecked
Wei Zhang
Puma
Red Points’ impersonation protection software equips you with legal expertise and proactive strategies to effectively tackle impersonation attacks.
Ed Rainey,
Knockaround
Our services safeguard your revenue streams by proactively preventing issues related to impersonation, which can otherwise divert potential customers.
Barbara Mora
Fila
Our impersonation removal software helps marketing teams counter impersonation by monitoring and eliminating deceptive websites, fake social profiles, and more, safeguarding brand reputation.
Juan Salomon
Red Points’ impersonation software is a crucial tool, enabling early detection and swift removal of malicious scams. This proactive approach enhances overall cybersecurity defenses.
As a leading industry reporter, with over 4.6M enforcements per year in top platforms, we are official partners and have certifications with:
Google's Trusted Copyright
Removal program
Youtube-Certified Multi-
Channel Network
Red Points’ Domain Management allows you to detect and enforce domains that exploit your brand
Learn moreRed Point’s domain takedown service automatically finds and removes spoofing sites that take advantage of your brand
Learn moreAutomatically find and take down fraudulent ads targeting your brand in 240+ countries and territories
Learn moreDetect and monitor fake profiles and counterfeits on social media platforms
Learn moreFantastic option for fighting copies of products!
5 out of 5 stars
Not only does it give us the confidence that copies of our products are being found and dealt with worldwide, but it has also enhanced our relationships with our distributors.
Red Points online dashboard is very simple to use and has strong back-end reporting. It is a very quick process to check daily and approve or remove potential copies of our products that they find. The customer service team is excellent even though they are in Europe and we are in New Zealand – has never been a problem for us. It has definitely helped us in our fight against copies worldwide and is great value for money….FAR cheaper than a lawyer!
Cost initially. However over time we have seen Red Points has a fair quicker and greater reach than lawyers do.
View ReviewWell-designed software that works with excellent customer support!
5 out of 5 stars
The UI is clear, simple and well laid out so it’s easy to navigate. I was able to learn the software very quickly as well as roll out teaching to others with no issues. The algorithm really captured a great deal of matches after a short learning period and I was able to work through a large number of items easily thanks to the thorough setup. The customer support is also excellent, communicative and very helpful so we are able to get the most out of Redpoints.
View ReviewEfficient removal of infringing listings!
5 out of 5 stars
Red Points quickly and independently scans several platforms for infringing listings. What used to be a days work to search trough the platforms and report them is now done in minutes. The customer support is also great.
View ReviewWhat is brand impersonation?
Brand impersonation is an act of pretending to be another person/ brand for the purpose of fraud and taking advantage of a position in the market.
Brand impersonation can be especially dangerous when customers are misled into sharing their personal information via social media messaging, email or web forms. Counterfeit goods are also sold very often from impersonated accounts and cloned websites, and consumers can be exposed to many other cybercrimes, so it is essential to implement impersonation protection techniques and tools.
What is an example of brand impersonation?
Brand impersonation comes in many forms, from phishing scams asking you to provide personal information to an outside account to full-blown online fraud where you buy products from shady sellers. All types of impersonation should be detected immediately to protect the reputation of your brand. Your business should use the best software to avoid impersonation for this purpose.
Here are some examples of common impersonation attacks:
Phishing: The act of phishing entails impersonating a brand (or its employees) in order to obtain sensitive customer information, such as social security numbers, passwords, or bank account numbers.
Counterfeiting: The act of selling and creating fake pages of a brand in order to deceive consumers.
Scams: Despite not always impersonating a third party, many of the main scams on the Internet (coupons, romance fraud, 491 scams, account takeover, etc.) are linked to identity theft through social networks.
How do you know if someone is impersonating your brand?
The easiest way to know if someone is impersonating your brand online is to search for your brand’s name online. The website, social media platform, or app will show you all the accounts using your name.
The first thing you can do to know if someone is impersonating your brand online is to search for your brand’s name on social media account lists, app stores, and search engines. However, very often impersonation is perpetrated in stand-alone rogue websites that are not indexed by search engines (i.e. the deep web) and that attract consumers via ads, banners, and social media posts. For those cases, impersonation protection software detection technology is required in order to effectively find out who is impersonating your brand.
How does brand impersonation protection software work?
When it comes to impersonation protection, early detection and removal are the most important steps.
Red Points’ impersonation protection software offers the possibility of detecting, monitoring, and enforcing unauthorized profiles on social media, apps, websites, and domains that impersonate your brand’s official accounts.
All the potential infringements can be registered on Red Points’ impersonation protection platform so that brands can access it to check and analyze results, confirm the infringements and protect from brand impersonation in the future.
What are the causes for impersonation?
Impersonators can steal your content and upload it under a fake domain in a matter of minutes for several purposes:
Divert Traffic: Creating ads under the genuine brand name and stealing traffic
Sell Counterfeits: Using look-alike sites that mimic your official website
Commit Fraud: Creating phishing sites to steal users’ personal and financial information
