Automated Social Media
Brand Protection

Get unlimited takedowns of fake accounts and profiles with Red Points’ Social Media Protection Software

Discover how

What makes your business a target of scammers on social media?

In a matter of minutes, scammers can steal your content and upload it to create fake social media accounts for several purposes:

Divert Traffic

Fake social media accounts are created under your brand name for the sole purpose to steal traffic

Sell Counterfeits

Using fake social media profiles scammers mimic your brand

Commit Fraud

Create confusion to steal your users’ personal and financial information

Why is social media brand protection important for brands?

Social media protection software is essential for brands for several reasons:

Protect brand reputation

Monitoring ensures that your brand's reputation on social media remains untarnished by preventing others from using your trademarks without permission.

Speed up enforcement

Enforcing Intellectual Property rights through manual methods can be a time-consuming and resource-intensive endeavor. By automating various aspects of social media brand protection, it can become more efficient and cost-effective.

Prevent brand dilution

Social media protection software helps brands identify and address copyright infringement swiftly.

How Red Points Social Media Protection software works

Make sure you leave no impersonation infringement unchecked. Have the peace of mind that your brand is being protected 24/7 with Red Points’ Social Media Protection software:


Find social media impersonations in seconds with bot-powered search of our brand protection software for social media.


Filter thousands of social media impersonation infringements by leveraging image recognition


Take down what puts your customers at risk automatically with our social media security software

Where our social media protection software protects you

Our social media protection software can monitor and detect impersonation scams on major social media networks

How social media impersonation impacts your business

When someone passes as you on social media this can impact your:


  • Increasing complaints
  • Shrinking your value
  • Reducing loyalty


  • Buying low-quality products
  • Sharing sensitive information
  • Becoming fraud and phishing victims


  • Reducing traffic
  • Diverting investment
  • Decreasing revenue

See how Fila is fighting impersonation on social media with Red Points’ social media protection software


Red Points in numbers


fake social media profiles removed


infringements removed


social media users protected

What can your team expect from Red Points’ Social Media Protection Software

Barbara Mora, FILA

Marketing teams

Our social media protection software provides marketing teams with comprehensive oversight of their brand’s online presence, increasing trust and engagement by eliminating fake accounts and profiles on social media, while ensuring secure and authentic digital interaction between brands and their customers.

Wei Zhang, Puma

Lawyers & General Counsel

Red Points’ social media protection software provides the legal expertise and proactive measures needed to combat scammers and bad actors by preventing potential legal disputes and costly litigation.


C-suite executives

Red Points’ social media protection software is a strategic choice for executives, as they help maintain brand integrity, minimize risks, and ensure that the organization’s digital footprint remains a beacon of trust and authenticity.

See our extensive portfolio of products and services

Search engine content removal services

Detect, monitor, and deindex infringing content and sites from search engines fast and efficiently.

Learn more

Protect your domain  

Red Points’ Domain Management allows you to detect and enforce domains that exploit your brand

Learn more

Protect your mobile apps

Automatically find and remove fraudulent mobile apps to protect your brand, customers, revenue and reputation with Red Points’ Brand Protection Solution

Learn more

Say goodbye to copyright infringement

Track and enforce fake domains based on copyright infringement with Red Points’ copyright infringement detection software

Learn more

Brand Protection for Ecommerce

Red Point’s Ecommerce Brand Protection Service automatically finds and removes spoofing ecommerce sites that take advantage of your brand

Learn more

Our official partnerships and certifications

As a leading industry reporter, with over 4.6M enforcements per year in top platforms, we are official partners and have certifications with: 

Google's Trusted Copyright Removal program

Youtube-Certified Multi-Channel Network

What is social media protection?

In a nutshell, social media protection is when a brand protects its identity, products, and Intellectual Property from impersonation attacks on social media. Social media phishing, impersonation scams, or account takeovers have become major threats to the privacy and security of brands and users. The negative impact of being impersonated on social media can be devastating: loss of reputation, sales, or even identity theft.

Although most social media platforms provide reporting tools to help brands detect and report impersonation scams, the responsibility falls on brands to protectively protect their product or identity on social media.

What does a Social Media Protection software do?

The best Social Media protection software should monitor brand usage beyond social media to sites such as domain names, websites and app stores. With the Red Points’ Social Media protection software, you can take advantage of machine learning and AI to automatically find and remove fake sites, apps, and domains to protect your customers and reputation.

What are some examples of social media scams?

Impersonation comes in many forms, from phishing scams that ask for personal information to be sent to an outside account to full-blown fraud where you buy products from illegitimate sellers.

The following are some of the most common ways scammers impersonate brands:

In phishing, scammers impersonate a brand (or employees of that brand) in order to retrieve sensitive customer information or data such as social security numbers, passwords or bank details. One of the most impacted sectors by these practices is the financial sector (particularly FinTech companies, which tend to have more interaction with their users through social networks).

A counterfeit page is a fake page that sells inauthentic products in order to deceive consumers. Often, they use aggressive advertising to target brand consumers and redirect them to a website outside the social network where the transaction takes place. s.

Although not all scams involve impersonating a third party, many of the most common frauds on the Internet (coupons, romance fraud, 491 scams, account takeovers, etc.) begin with identity theft done through social networks.

What is a social media protection software?

Social media protection software refers to specialized tools and solutions designed to safeguard and manage intellectual property rights on social media platforms. These platforms, such as Facebook, Twitter, Instagram, and LinkedIn, are popular venues for sharing content and engaging with audiences. However, they also pose challenges in terms of protecting intellectual property, which includes copyrighted material, trademarks, patents, and other proprietary content.

The primary purpose of social media protection software is to monitor and enforce intellectual property rights in the context of these online platforms. Here are some key functions and features of such software:

1. Content Monitoring: Social media protection software continuously scans social media sites for content that may infringe upon intellectual property rights. This includes identifying instances of unauthorized use of copyrighted images, videos, text, or logos.

2. Copyright Detection: The social media security software uses advanced algorithms to detect copyright violations. It can identify when someone else uploads your copyrighted content without permission and take appropriate actions.

3. Takedown Requests: When intellectual property infringement is detected, the social media protection software can automate the process of sending takedown requests to the platform administrators or the individuals responsible for the infringement. This helps in removing the unauthorized content promptly.

4. Brand Protection: For businesses and brands, social media protection software can monitor mentions and uses of their trademarks and logos. It helps prevent counterfeiting, brand impersonation, or misleading uses of brand identity.

5. Reputation Management: These social media monitoring tools can also track and analyze online sentiment and user-generated content related to a brand or product. This helps businesses manage their online reputation and respond to customer feedback and concerns effectively.

6. Reporting and Analytics: Social media protection software generates reports and analytics to provide insights into the extent of intellectual property violations and the effectiveness of enforcement efforts. This data helps in making informed decisions regarding IP protection strategies.

In summary, social media protection software plays a crucial role in safeguarding intellectual property rights in the digital age, where social media platforms are prevalent channels for content distribution. These tools help individuals and businesses maintain control over their intellectual property, minimize infringement, and protect their brand reputation on social media sites.

Why is it important to use social media protection software?

Using social media protection software is important for several key reasons:

1. Intellectual Property Protection: Social media platforms are bustling hubs for sharing content, which can make it easy for others to misuse or infringe upon your intellectual property rights. Social media protection software helps detect and mitigate such infringements, preserving the value of your creations and ideas.

2. Brand Reputation Management: Your brand’s reputation is a valuable asset. Social media protection software can monitor mentions, discussions, and user-generated content related to your brand, allowing you to promptly address negative comments, respond to customer concerns, and maintain a positive online image.

3. Content Control: By tracking and managing how your content is used and shared on social media, you can ensure that it aligns with your branding and messaging strategies. This control helps maintain consistency and authenticity in your online presence.

4. Legal Compliance: Many social media protection software tools assist in complying with legal requirements related to intellectual property rights. They can automate the process of sending takedown requests, which is essential for enforcing copyrights and trademarks.

5. Counteracting Impersonation: For businesses and public figures, social media security software can detect and prevent unauthorized accounts or profiles attempting to impersonate them. This helps in preventing scams, misinformation, and damage to your reputation.

6. Early Detection of Issues: Social media protection software continuously monitors online activities, allowing you to detect and address issues as they arise. This proactive approach minimizes potential damage and legal complications.

7. Efficient Resource Management: Instead of manually monitoring social media platforms, which can be time-consuming and labor-intensive, using software for social media protection streamlines the process and allows you to allocate resources more efficiently.

8. Data and Insights: These social media protection tools provide valuable data and insights about how your content is shared, who engages with it, and the impact of your online presence. This information can inform your marketing and content strategies.

9. Scalability: As your online presence grows, it becomes increasingly challenging to manage intellectual property and brand protection manually. Social media protection software offers scalable solutions that adapt to the size and complexity of your online footprint.

In conclusion, social media protection software is a crucial component of digital asset management and brand protection in today’s online landscape. It helps you maintain control over your intellectual property, respond to potential threats, and manage your brand’s reputation effectively, ultimately ensuring a positive and secure online presence.

How much does social media protection software cost?

The cost of software for social media protection can vary significantly depending on several factors, including the specific features and capabilities of the software, the size and needs of your organization, and the pricing model chosen.

Choose one of our plans based on your business’ needs and the type of protection required.

For more information, schedule a meeting with a brand protection specialist now.

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