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Jordan Safranski

Writer

An experienced storyteller with a strong understanding of brand awareness and intellectual property, Jordan brings over 5 years of experience creating well researched content for brands.
How to protect your brand on X (Twitter): take back your content and revenue

Brand Protection4 mins

How to protect your brand on X (Twitter): take back your content and revenue

Twitter (now X) is a great way for your brand to engage with customers and…

How to report a fake online store that pretends to be your business

How To's4 mins

How to report a fake online store that pretends to be your business

Fake online stores target legitimate businesses, putting your brand reputation at risk, and they’re only…

Scam Shopify stores: What they are and how to protect your brand

Ecommerce3 mins

Scam Shopify stores: What they are and how to protect your brand

Many brands use Shopify as a convenient way to reach their target audience and provide…

The complete guide to patent protection

Brand Protection5 mins

The complete guide to patent protection

Understanding patent protection and filing for your own patent can be an intimidating process, but…

Why consumer education is important for all brands

IP Insights4 mins

Why consumer education is important for all brands

Now more than ever, business owners need to be communicating effectively with their customers. In…

How to send a copyright infringement notice: full guide to protect your brand

Brand Protection4 mins

How to send a copyright infringement notice: full guide to protect your brand

Copyright infringements are serious matters that can damage your business, not only in reputation but…

Top 6 actions companies should take for phishing protection

Brand Protection5 mins

Top 6 actions companies should take for phishing protection

Companies large and small have been the targets of phishing scams since they first began…

How to protect your brand on Instagram: the full guide to enforce your intellectual property

Brand Protection6 mins

How to protect your brand on Instagram: the full guide to enforce your intellectual property

With over 200 million business accounts on the platform, Instagram is a powerful tool that…

How to prevent digital piracy

How To's3 mins

How to prevent digital piracy

What is digital piracy? Digital piracy occurs when scammers and internet users illegally copy and…

How do I file a DMCA takedown for infringement of online copyright?

How To's3 mins

How do I file a DMCA takedown for infringement of online copyright?

With the number of online scammers growing every day, it has never been more important…

How to register a business trademark: everything you need to know

Brand Protection4 mins

How to register a business trademark: everything you need to know

Have an innovative idea for your new business? It’s important to ensure your unique business…

Trademark infringement: how to prevent it and protect your brand

Brand Protection3 mins

Trademark infringement: how to prevent it and protect your brand

Trademarks are essential to help brands stand out and be easily identifiable for consumers. They…

Why brands should keep an eye on the piracy challenge on these marketplaces

Piracy4 mins

Why brands should keep an eye on the piracy challenge on these marketplaces

Online infringement and counterfeit items are a problem that threatens legitimate brands on just about…

What is the impact of piracy on businesses

Piracy3 mins

What is the impact of piracy on businesses

We will look at the impact of piracy on the economy, customer experience, brand image,…

How to protect copyright online

Piracy4 mins

How to protect copyright online

While content creation has never been easier to share online, it’s also never been easier…

How to report a trademark infringement on Instagram

Brand Protection3 mins

How to report a trademark infringement on Instagram

A few years ago, brands rarely had to concern themselves with how to report a…

How to report a copyright infringement on Instagram

Piracy3 mins

How to report a copyright infringement on Instagram

Despite Instagram’s efforts to take down scammers, the problem continues to grow and puts every…

The ultimate checklist to business impersonation protection

Brand Protection3 mins

The ultimate checklist to business impersonation protection

Protecting your business goes far beyond ensuring your merchandise and services are secure. Our current…

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