Fashion — 4 mins
Why young consumers turn to fake fashion online to fill their wardrobeWhen it comes to fashion, teenagers and young adults are arguably the most valuable consumers…
Electronics — 5 mins
Counterfeit electronics online jeopardizing authentic brandsRed Points’ new consumer electronics research looks into consumer behavior and responses to the purchase…
Sports — 5 mins
4 trends you should know about the fake fitness productsIn this article, we will take a look into Red Points’ market research on fake…
Brand Protection — 3 mins
CPG industry & counterfeits: How to protect your brand against fakesMany people are careful about counterfeits when shopping for things like luxury goods, fitness apparel,…
Toys & Games — 6 mins
Alarming consumer behavior with counterfeit toysThe counterfeit industry becomes all the more obscure when we consider how dangerous a counterfeit…
U.S. — 4 mins
Top ecommerce trends you should know for Black Friday this yearWhat will Black Friday look like this year? In this article, we take a look…
Market Research — 4 mins
BII: Online & offline anti-counterfeiting investigationsPeople have been making counterfeit goods for hundreds of years, and that’s no different today.…
Market Research — 4 mins
BII: Intellectual property trade war and geopolitical climateAs globalization shrinks the world, new challenges continue to arise for brands that do business…
U.S. — 7 mins
Ultimate Guide to American Utility PatentsRed Points’ comprehensive guide for helping brands worldwide to obtain patent protection in the United…
Market Research — 4 mins
BII: Brand Protection’s Top Technology TrendsIt can be time-consuming for brands to fight counterfeits in a guerilla war that spans…
Market Research — 1 min
How digitization is advancing the fight against IP crime (part 2)For the second of this two-part webinar series, Red Points will meet with Peter Ratcliffe…
Market Research — 4 mins
BII: How gray market sellers will erode brandsWhen considering brand erosion, the most common topic that springs to mind is a brand’s…
Market Research — 5 mins
Fake car parts driving consumers into troubleIt’s not every day that you come across a counterfeit item that actually puts human…
Fashion — 6 mins
Consumers turn a blind eye on the ill effects of fake sunglassesWhile designer sunglasses brands innovate in design and technology, counterfeiters see copying these styles as…
U.S. — 6 mins
First-to-use versus first-to-file trademark regimesRed Points examines and compares first-to-use and first-to-file trademark systems and the trademark strategies to…
Fashion — 5 mins
8 fashion brands employing lateral thinking to counterfeit issuesIn the fashion industry, originality is everything. It can’t come as much of a surprise…
Fashion — 6 mins
Stitching up the reality behind the counterfeit handbag industryCounterfeit handbags have long since extended from New York City’s Canal street to a plethora…
Beauty — 3 mins
Beware of fake makeup on Mother’s DayMother’s Day has become a huge cultural and commercial event in The United States in…
