Many influencers partner with legitimate brands to promote genuine products, but some choose another path.…
Outsourcing manufacturing in China can help your brand level up quicker and grow to new…
Red Points provides an overview of the key differences between utility patent vs design patent,…
The impact of the COVID19 pandemic in the ecommerce industry is, at this point, undeniable.…
Instagram Shops bridge the gap between social media and ecommerce. Each month, over 130 million…
What separates strong brands from the graveyard of one-hit-wonder companies? Brand equity. It's the intangible…
Creating and implementing a bullet-proof brand protection strategy in times of crisis can feel like…
If a rights owner identifies a domain name identical or almost similar to his trademark,…
For a brand, a logo can carry intangible value. It communicates what your brand stands…
Counterfeits and replicas have always troubled the world of commerce. The OECD’s 2019 report gives…
Red Points examines how to do a trademark search and why carrying out a trademark…
Account sharing goes against a digital product’s terms of service and costs billions of dollars…
Counterfeiting isn’t a new problem. In fact, the companies selling fake goods have been around…
The COVID-19 pandemic has encouraged people across the U.S. to shop more online, and the…
Since ecommerce began in the 1990s, people have fallen more and more in love with…
With a global recession triggered by COVID-19, many small and midsize businesses (SMBs) are struggling…
Although Coronavirus has had a major impact on the economy as a whole, it’s also…
Many companies around the world have been taken by surprise by the unexpected impact of…
