Trademarks serve a number of important functions for businesses and consumers alike. A trademark validates…
Today, bad actors are using every tool at their disposal to commit brand abuse and…
There is a wide variety of website credential sharing services available. Some services claim to…
Domain management is a key element of protecting your brand in today’s digital world. It’s…
The expansion of the internet has paved the way for more content to be shared…
Trade fairs and conferences used to be heavily reliant on face-to-face interactions, but in the…
How can software be protected from piracy? It’s an important question, and the answer is…
Many influencers partner with legitimate brands to promote genuine products, but some choose another path.…
Outsourcing manufacturing in China can help your brand level up quicker and grow to new…
Red Points provides an overview of the key differences between utility patent vs design patent,…
The impact of the COVID19 pandemic in the ecommerce industry is, at this point, undeniable.…
Instagram Shops bridge the gap between social media and ecommerce. Each month, over 130 million…
What separates strong brands from the graveyard of one-hit-wonder companies? Brand equity. It's the intangible…
Creating and implementing a bullet-proof brand protection strategy in times of crisis can feel like…
If a rights owner identifies a domain name identical or almost similar to his trademark,…
For a brand, a logo can carry intangible value. It communicates what your brand stands…
Counterfeits and replicas have always troubled the world of commerce. The OECD’s 2019 report gives…
Red Points examines how to do a trademark search and why carrying out a trademark…