Struggling to protect your content and brand on Facebook? You’re not alone.
In fact, based on infringements detected on Facebook through Red Points’ monitoring for our clients, copyright infringement on Facebook has increased by 62% in the last two years, creating significant challenges for businesses and creators alike.
While filing a DMCA takedown request on Facebook can seem overwhelming, Red Points is here to simplify the process.
With over 320,000 Facebook takedowns and a 95% enforcement success rate on the platform, Red Points has the expertise and experience to make the takedown process seamless.
In this step-by-step guide, we’ll walk you through how to file a DMCA notice on Facebook, with tips to streamline your efforts, including how AI-powered brand protection software can help you tackle infringements at scale.
Ready to protect your rights and secure your brand? Let’s dive in.
Your complete guide to filing a Facebook DMCA takedown
Facebook, along with all other online platforms, must follow the copyright laws outlined in the Digital Millennium Copyright Act (DMCA). So long as you can provide sufficient evidence that an infringement has occurred, the platform must remove the content.
While you are within your right to send a DMCA takedown notice directly to the account using your stolen content, most of these bad actors will simply ignore your request.
For the fastest and most effective response, follow these steps to complete a Facebook content removal request using the platform’s dedicated reporting system.
1. Begin a report
Start by navigating to Facebook’s copyright report form to file a copyright complaint. You’ll need to be the copyright holder or an authorized individual to complete the form.
2. Provide your contact information
The form will require your name, mailing and email address, and the country from which you are reporting. Be sure to use accurate information, as Facebook will contact you if additional information is required.
Your name and information will also be provided to the person who posted the stolen content, so it’s best to use your business address and contact info.
3. Provide links to your original content
In this box, include URLs to your copyrighted work via Facebook, your website, or wherever else it appears online.
While Facebook gives the option of simply describing the work in the box provided, including URLs best proves that you are the original owner of the content. This will help speed up the process and prevent the need for follow-up communication with Facebook to validate your claim.
4. Describe and provide links to the stolen content
Check the box that best fits the type of content you are reporting (i.e. photo, video or post, ad, or other), and then include URLs to the stolen content.
If you are dealing with multiple Facebook infringements, use this box to include a URL to each violation.
5. Detail why you are reporting this content and include additional information
Using the drop-down within the report, choose the option that best fits why you are reporting the content.
Then, use the following box to provide any additional information that would help to validate your claim. This could include further proof that you are the rights owner, including your brand website and links to a trademark registration, if applicable.
6. Sign and submit your report
To complete your DMCA takedown on Facebook, review the provided declaration statement and sign the form, confirming that you are making the report in good faith and have ownership of the content.
Once signed, click the “Submit” button to send your report to Facebook.
What happens after submitting a Facebook DMCA takedown?
Once you’ve submitted your report, Facebook will review the information you provided and either approve or deny your claim.
If you have provided sufficient evidence to prove that a violation has occurred, the infringing content will then be removed from the platform.
How long does it take for Facebook to approve a copyright report?
Completion time to hear back from Facebook varies greatly, from a few hours to over a week. Providing as much information up front will help speed up this process, but a fast turnaround time isn’t guaranteed.
Working with a dedicated brand protection service like Red Points can ensure the most efficient processing time. In fact, we have reduced enforcement time by 24% since last year, helping clients identify infringements, initiate enforcement, and achieve takedown in an average of two days.
What if your DMCA takedown is denied by Facebook?
If Facebook denies your copyright infringement report, there was likely insufficient evidence to prove that a violation occurred.
Review any follow-up communication from Facebook to determine what information was lacking, and gather further evidence to submit another report.
Not sure why your report was denied? Review Facebook’s copyright policy.
How to address a Facebook takedown appeal
Once Facebook approves your DMCA takedown, the threat isn’t quite over. The infringing account will have the opportunity to appeal the takedown.
If the recipient does move forward with a DMCA appeal on Facebook, you will be notified and have 10 to 14 business days to take further action against the infringer. Be sure to follow up and take additional action as quickly as possible, as the content will be restored after this timeframe, once again putting your brand at risk.
Dealing with repeat copyright violations on Facebook
Taking down a single infringement on Facebook can be quite the task, let alone addressing multiple infringements and repeat offenders. Depending on the size of your business, monitoring and reporting each infringement manually can quickly spiral out of control and become unmanageable.
Using an automated brand protection software like Red Points increases your ability to address each of these infringements exponentially.
Rather than monitor, identify, and report each infringement manually, wasting resources that could be better spent elsewhere in your business, our automated software handles the entire process for you with ease.
Tackle infringements at scale and simplify social media copyright protection
Filing DMCA takedown notices at scale requires more than just persistence—it demands expertise, efficiency, and powerful tools to keep up with infringers. That’s where Red Points shines.
By streamlining and automating every step, from detection to takedown, we enable businesses to combat copyright violations without draining resources or sacrificing valuable time.
Key features:
Automated detection
Red Points’ advanced AI-driven tools continuously scan Facebook to identify and take down infringing content, eliminating the need for constant manual monitoring and reporting. Whether it’s stolen content, counterfeit products, or fake accounts, Red Points ensures nothing slips through the cracks.
Paired with a team of brand protection experts who get to know your brand and optimize your personalized protection efforts, infringements are detected and taken down with greater accuracy and efficiency than could ever be achieved manually.
Streamlined filing
With pre-built templates and automated workflows, filing DMCA notices on Facebook becomes faster and more accurate.
You’ll also be able to track, organize, and manage infringement cases with ease, all from one centralized platform, streamlining the entire process from start to finish.
Ongoing monitoring
The fight against copyright infringement on Facebook doesn’t stop after one takedown. Red Points’ software provides ongoing surveillance to detect and address repeat offenses, ensuring long-term protection for your brand.
Better yet, our software uses advanced AI to identify and monitor potential threats and suspicious accounts, enabling proactive measures to mitigate future infringements on Facebook.
Red Points’ brand protection services take the hassle out of copyright infringement, allowing you to tackle violations at scale and better protect your brand now and in the future.
What’s next
Copyright infringements on Facebook pose too great a threat to your brand to ignore. With a 62% increase in violations on the platform for our clients in the last two years, it’s never been more vital to have a protection plan in place.
Drastically reduce the time and hassle of manual monitoring and give your brand the best protection possible with an automated service like Red Points.
Red Points equips your business with the tools and expertise to safeguard your brand on Facebook, allowing you to focus on growth while we handle the heavy lifting.
With automated detection, streamlined DMCA filing, and ongoing monitoring, we don’t just address today’s challenges—we future-proof your social media copyright protection against tomorrow’s threats.
Ready to take control of your brand’s protection? Learn how Red Points can help you stop infringements before they impact your business by requesting a demo today.
