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Red Points Red Points
  • Platform
    • column
      • Brand Protection
        Remove counterfeits
      • Impersonation Removal
        Take down scammers
    • column
      • Domain Management
        Reclaim your Name
      • Social Video Growth
        Monetize videos
    • column
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        Eliminate Pirates
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        Stop NFT abuse
    • featured row
      • Revenue Recovery ProgramNew!
      • Apply now
  • Plans
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ebook

NFT Brand Abuse for Beginners

A step-by-step guide to protecting your Intellectual Property on Web3

Read Guide
Ebooks Webinars Research Product Guides Podcasts Summit All
ON DEMAND

Winning strategies against gray market sales

Gray market sales online: Winning strategies to combat them

In this webinar,Red Points and New U Life will discuss winning strategies brands can apply to identify and stop unauthorized online sellers and resellers at scale.

Watch Webinar

ON DEMAND

Art theft and NFT infringements in the web 3

Liat-Karpel-Gurwicz

Art theft and NFT infringements in web 3.0: How to combat them

Join us to discover new challenges and opportunities related to NFTs, IP, and Web 3.0, and find out how technology can help streamline the monitoring and takedown of NFT infringements in 2022 and beyond.

Watch Webinar

ON DEMAND

Stop large-scale infringers MIP

atika-prasad

Combining online and offline investigations to stop large-scale infringers

Best practices to bridge the gap between online and offline investigation to act against physical factories, wholesalers, and seller networks.

Watch Webinar

ON DEMAND

Avoid the ‘Whack a Mole’ effect

james-a-larson

Brand Protection Strategies to Employ to Avoid the ‘Whack a Mole’ effect

How Purple’s legal team is tackling global bad actors on a large scale with its five game-changing brand protection strategies

Watch Webinar

ON DEMAND

Enforce your trademark on Social Media

Carrie-Hedayati

Winning Strategies To Enforce Your Trademark & Copyright On Social Media In 2023 with 100%

A practical overview of strategies IP professionals can leverage to enforce their intellectual property rights on social media

Watch Webinar

ON DEMAND

Cracking Down on Fake Websites

jennifer-carman

Cracking Down on Fake Websites: Keen's Formula

Insights into the range of detection and removal techniques that brands can use to combat fake websites and stop the damage such websites can cause to brand reputation.

Watch Webinar

BRAND PROTECTION TALK

Beyond cease and desist

atika-prasad

Beyond cease and desist: taking a case from online to offline

In this talk, Atika Prasad, IP Attorney at Wahl Clipper Corporation, discusses her brand protection strategy and how she leverages online data to uncover offline threats.

Watch Webinar

BRAND PROTECTION TALK

How Under Armour fight against fakes

john-carriero

How Under Armour Takes on the Fight Against Fakes

John Carriero, Senior Director of Brand Protection at Under Armour shares practical tips on how his team protects Under Armour’s designs, products, athletes, and consumers.

Watch Webinar

BRAND PROTECTION TALK

Stolen on Kickstarter

jaime-smaldone

Stolen on Kickstarter: protecting your innovative product

In this insightful session, Jayme Smaldone, Founder & CEO of Mighty Mug, discusses how they were able to effectively shut down the production of their counterfeit products and stop the goods from even being manufactured or exported.

Watch Webinar

BRAND PROTECTION TALK

Putting together a Brand Protection plan

james-a-larson

The secret formula for putting together a top-notch brand protection plan

In this talk, James A Larson, Deputy General Counsel of Intellectual Property (IP) at Purple shares his secret formula to beat counterfeiters at their own game.

Watch Webinar

Episode 18

Tina Huckleberry
IP Infringement Coordinator

Listen to Podcast

Episode 17

Tavares Brewington
VP & General Counsel

Listen to Podcast

ON DEMAND

Emerging IP threats and how to handle them

mara-miller

Emerging IP threats every IP counsel can’t afford to ignore, and how to handle them

How scammers create complex network abuses by utilizing fake websites, social profiles, and digital advertising.

Watch Webinar

Episode 16

Morten R. Serup
Brand Protection Officer

Listen to Podcast

Episode 15

Maral Behnam-Garcia
Director of Brand Protection & IP

Listen to Podcast

ON DEMAND

Holiday Season: Prevent fakes

thomas-jordan

Holiday Season: How toy brands can prevent fakes on ecommerce

How toy brands can prevent fakes on ecommerce

Watch Webinar

ON DEMAND

Fake medicine

Fake medicine

6 must-know trends here to stay in 2021 and beyond

Watch Webinar

Episode 14

Benjamin Okeke
Senior Corporate Counsel

Listen to Podcast

Episode 13

Christopher Horne
former Business Security and Integrity Group Director

Listen to Podcast

Credential Sharing:
New Trends to Watch

Everything subscription-based businesses should know about new consumers’ passwords sharing habits

Read Research

Episode 12

Ellen & Jennifer
General Counsel and IP & Global Brand Protection Manager

Listen to Podcast

ON DEMAND

Real world wins from IP leaders WIPR

mark-richmond

7 real-world wins from IP leaders using brand protection software

Metrics & KPIs you can track to effectively measure a brand protection software success

Watch Webinar

ON DEMAND

How IP leaders define,report & assess KPIs

jon-howell

How IP leaders define,report & assess KPIs

Real-world examples and benefits of using a brand protection software

Watch Webinar

Brand Protection Guide

Critical guidance for brands and professionals looking to protect their online revenue, brand reputation, consumer safety, and Intellectual Property

Read Ebook

Impersonation Removal Product Guide

Take down scammers, protect your brand identity

Read Product Guide

Episode 11

Stasa Racnik
Senior Manager, Brand Protection

Listen to Podcast

Episode 10

Dr. Marion Woessner
Head of Trademarks and Domains

Listen to Podcast

ON DEMAND

How to Beat Brand Impersonation

How to Beat Brand Impersonation

Best practices to tackle brand impersonation across social media, mobile apps and domains

Watch Webinar

Episode 09

Travis Johnson
Legislative Affairs, Senior Counsel

Listen to Podcast

Episode 08

Andreas Iwerbäck
Director Group IP Intelligence

Listen to Podcast

Episode 07

Dennis Wilke
Legal Brand Protection / IP

Listen to Podcast

Episode 06

Carrie Hedayati
IP Counsel

Listen to Podcast

ON DEMAND

How to protect your IP on FB & IG

sabrina-perelman
Michelle-moon

How to Protect your IP on Facebook & Instagram in 2021

The Ins and Outs of protecting your IP on the world's leading social networks

Watch Summit

ON DEMAND

Keeping Counterfeiters Off Social Media

From $6 Bracelets to a $130M Brand While Keeping Counterfeiters Off Social Media

How Pura Vida managed to build a global brand with a value of over $130M

Watch Summit

ON DEMAND

Turn social media into your storefront

Sean-Kelly

How to Safely turn Social Media into Your Storefront

Cultivating a Fake-Free Community: How you can leverage different social media platforms to drive results for your business

Watch Summit

ON DEMAND

Turning Copyright Infringements into Revenue

stefano-ughi

Turning Copyright Infringements into Revenue on YouTube: Inter’s case

New strategies and tactics how businesses can leverage Youtube to drive revenue

Watch Summit

ON DEMAND

Brand Intelligence Summit

Brand Intelligence Summit

5 talks. 15 minutes each. Countless knowledge on protecting and growing brands in social media.

Watch Summit

Episode 05

Evan Feldstein
Vice General manager & General Counsel

Listen to Podcast

CPG Industry & Counterfeits

Find out how manufacturers can protect their products, reputations, and consumers in the CPG industry.

Read Research

ON DEMAND

Counterfeit cosmetics in ecommerce

Counterfeit cosmetics in ecommerce

Top 7 threats facing your business - and how to respond

Watch Webinar

ON DEMAND

Christmas

pete-fenlon

Christmas: How toy brands can mitigate the impact of counterfeits

Practical tips and insights for brands to protect their online assets

Watch Webinar

Fake toys and games

The threat of online counterfeits during the holiday season

Read Research

Episode 04

Michael Baima
IP Counsel

Listen to Podcast

Black Friday in times of COVID

Be the first to know how U.S. consumers are going to shop on Black Friday 2020

Read Research

Episode 03

Jon Howell
General Counsel

Listen to Podcast

ON DEMAND

Get ready for a different Black Friday

jay-kennedy

Get ready for a different Black Friday

A 4-week Black Friday checklist to protect and boost your ecommerce sales this year

Watch Webinar

Counterfeiters on social media

Red this to protect your brand on social media

Read Ebook

How to remove a counterfeit from Mercado Libre

Read Ebook

Episode 02

Nicole Klug
Global Brand Protection Manager

Listen to Podcast

Episode 01

John Carriero
Senior Brand Protection Director

Listen to Podcast

ON DEMAND

Fitness ecommerce in times of COVID

Fitness ecommerce in times of COVID

Learn best practices to protect your brand in the new normal

Watch Webinar

The rise of fitness ecommerce

What brands should know about new shopping habits.

Read Research

The New Normal in U.S. Ecommerce

A glimpse into the second half of 2020

Read Research

ON DEMAND

Protect IP online on Mercado Libre

Juan-Cichero

How brands can work with Mercado Libre to protect their IP online

Hosted by WORLD TRADEMARK REVIEW

Watch Webinar

ON DEMAND

Preparing for the second half of the year

dennis-wilke

How brands and IP departments should prepare for the second half of the year

Learn how Cluse, the successful Dutch watch brand, is gearing up for the new normal

Watch Webinar

ON DEMAND

Building & protecting a brand

Claire-Kowarsky
Maximilian-Kislevitz

Building & protecting a brand: From idea to global reality

Exclusive conversation with Shark Tank-backed Bala Bangles

Watch Summit

ON DEMAND

How FOREO shifted its IP strategy

Evan-Feldstein

How FOREO shifted its IP strategy for an uncertain future

Practical approaches and tactics brands can use to protect their IP post-COVID-19

Watch Summit

ON DEMAND

Online vs offline brand protection post-COVID

mans-sjoestrand
sandro-chiesura
Harrie-Temmink

Online vs offline brand protection post-COVID-19

Panel discussion with Daniel Wellington, The European Commission and eBay

Watch Summit

ON DEMAND

5 ecommerce tactics brands are adopting now

delphine-sarfati
ronan-bardet

5 ecommerce tactics brands are adopting now

What brand protection and ecommerce leaders are doing to win in the post-COVID-19 world

Watch Summit

ON DEMAND

Fight against fakes through collaboration

Maral-Behnam-Garcia

Winning the fight against fakes through collaboration - featuring Wish.com

Harnessing New Technologies to Protect your Brand

Watch Webinar

ON DEMAND

7 things brands are doing now to win the day

7 Things Brands Are Doing Now to Win The Day After COVID-19

Based on insights from 150 ecommerce leaders

Watch Webinar

The day after
COVID-19

What 150 brands are doing now to come out of the crisis even stronger

Read Research

ON DEMAND

Online brand protection to fight Cybercrime

Juan Galdeano

Online brand protection to fight Cybercrime

An open discussion on how technology can protect online revenue and brand erosion.

Watch Webinar

ON DEMAND

Counteract the environmental impact of fakes

joy-puor

How brands can counteract the environmental impact of fakes

An open discussion on sustainable solutions to protecting IP rights

Watch Webinar

ON DEMAND

Effective Ways to Safeguard your IP in China

Arnaud-Delcambre

Effective Ways to Safeguard your IP in China

How jewelry house Les Néréides grew into Asia while protecting partners

Watch Webinar

ON DEMAND

Impact of COVID-19 on ecommerce sales

Impact of COVID-19 on ecommerce sales

Investigating changes in online shopping behavior in the wake of the growing COVID-19 outbreak

Watch Webinar

Impact of COVID-19 on ecommerce sales

Investigating changes in online shopping behavior in the wake of the growing COVID-19 outbreak

Read Research

ON DEMAND

How to combat fashion infringement

How to combat fashion infringement with image recognition

Protecting fashion brands against unbranded copies online with technology

Watch Webinar

Brand Protection product guide

What Red Points' anti-counterfeiting technology includes, and how it helps companies take down fakes online.

Read Product Guide

Anti Piracy product guide

The Red Points Anti-Piracy product guide will show you just how it can greatly improve the anti-piracy efforts for brands.

Read Product Guide

ON DEMAND

2020 trends to New Brand Protection

Jorij-Abraham

Trends: Future-proofing your brand protection strategy

Part I

Watch Webinar

ON DEMAND

2020 trends to New Brand Protection

Peter-Ratcliffe

2020 Trends: How digitisation is advancing the fight against IP crime

Part II

Watch Webinar

Toying with the law

This research will help anyone working in the Toys and Games industry to keep informed about the current ecommerce ecosystem, and about the risks their customers and brand face online.

Read Research

Selective distribution for beauty and personal care brands

How an optimized distribution strategy communicates your company message and builds desirable brand.

Read Ebook

Putting the brakes on fakes: fake car parts

Discover how fake car parts are being sold and how they affect brands.

Read Research

How low would you go?

At what price point does a counterfeit appeal to customers?

Read Research

Sucker punch: Counterfeit sports equipment market research

Sportswear consumer opinions, shopping behavior, and attitudes towards counterfeits.

Read Research

Following a MAP

The supplier's guide to Minimum Advertised Pricing

Read Ebook

How to report a counterfeit on Amazon

This guide is designed for sellers, buyers, copyright holders or agents working on their behalf.

Read Ebook

How to report a counterfeit from Aliexpress

This ebook is for any business concerned about protecting their Intellectual Property rights on the Aliexpress e-commerce site

Read Ebook

How to register a trademark in the United States

A guide to registering trademarks for brands looking to protect their company or product.

Read Ebook

Faking it: Counterfeit sex toys and ecommerce

Market research into consumer shopping habits, exposure to fake products and attitudes towards counterfeits.

Read Research

ON DEMAND

How to protect intellectual property in China

Dan-Harris

How to protect intellectual property in China

Agreements, registrations and practical tips on how to protect your brands.

Watch Webinar

How to remove a counterfeit from Instagram

Counterfeiters take advantage of every possible online space in order to sell their products. Instagram is yet another social media platform plagued by counterfeits - but brands don’t have to suffer.

Read Ebook

Black Friday | Are your customers safe?

More than ever, people are buying high-quality fake products on Black Friday, and the trend is led by millennials.

Read Research

ON DEMAND

Intellectual property in emerging markets

Protecting Intellectual Property in Emerging Markets

How to Build a Sustainable Brand Protection Strategy

Watch Webinar

ON DEMAND

Preserving your creativity

jayme-smaldone

Preserving your creativity against online counterfeits

Actionable tips to protect your innovations from being stolen by bad actors.

Watch Webinar

ON DEMAND

From crowdfunding to e-commerce

Ryan-Powell

From smashing your crowdfunding goals to ecommerce

How to prepare for counterfeits and International shipping needs

Watch Webinar

Fake baby products market research

Understand the scale of the problem and how parents are affected.

Read Research

How to report a counterfeit from Ebay

This ebook is for any business concerned about protecting their Intellectual Property rights on the Ebay e-commerce site

Read Ebook

Brand protection solution checklist: case management

What your brand protection solution should cover and the key elements required to safeguard your business online

Read Ebook

How to report counterfeits on DhGate

The step-by-step toolkit for reporting and removing IP infringements on DHgate. Your simple guide to removing counterfeits of your brand from DHgate.

Read Ebook

Brand protection solution checklist: Image recognition

What your brand protection solution should cover and the key elements required to safeguard your business online

Read Ebook

How the sale of counterfeit cosmetics affects brands online

Online channels have opened doors for cosmetic brands to reach consumers, but so to counterfeiters.

Read Research

ON DEMAND

3D printing and the future of IP

john-hornick

3D printing and the future (or demise) of intellectual property

Are you prepared for the changes 3D printing will bring to the IP world and beyond?

Watch Webinar

ON DEMAND

Scale your Brand Globally

karen-post

6 Critical Strategies to Scale your Brand Globally

Presented by Karen Post, International Branding Expert

Watch Webinar

Brand protection for SMBs

A guide to intellectual property protection for small business owners

Read Ebook

How to report counterfeits on Etsy

Event though it focuses on handmade items, Etsy is yet another site adopted by counterfeiters, but brands don't have to suffer.

Read Ebook

ON DEMAND

IP Infringements and Keyword Cycles

IP Infringements and Keyword Cycles

Brand protection evasion techniques and how technology can monitor, predict and tackel them

Watch Webinar

ON DEMAND

Technology and IP law firms

rob-holmes

Anti-Counterfeiting Technology and IP Law Firms

Enhancing IP services by using legal technology

Watch Webinar

ON DEMAND

Applying A.I. in online brand prrotection

Applying artificial intelligence in online brand protection

How technology is used to automate detection, validation and enforcement tasks in a cost-effective way.

Watch Webinar

Bagging a deal: Counterfeit handbags online market research

How counterfeiters manipulate social media and authentication techniques to sell fakes.

Read Ebook

ON DEMAND

Beyond Brand Awareness

Susan-Moeller

Beyond Brand Awareness

Promoting & protecting your brand online, Presented by SUSAN MOELLER Business Development Manager at Buzzsumo

Watch Webinar

Brand protection evasion techniques & keyword cycles

We look into the measures counterfeiters are taking to evade classic and smart brand protection tactics based on technology.

Read Ebook

Black Friday, are your customers safe?

How millennials’ changing buying behaviour puts them at higher risk of accidentally falling for fakes during the holiday season.

Read Ebook

Brand protection solution checklist

What your brand protection solution should cover and the key elements required to safeguard your business online

Read Ebook

How to report a counterfeit on Facebook

Your simple guide to removing counterfeits of your brand from Facebook

Read Ebook

Brand protection solution checklist: Machine learning

What your brand protection solution should cover and the key elements required to safeguard your business online

Read Ebook

How counterfeits affect outdoor apparel brands

As the number of fake outdoor clothing items increases online, we investigate consumers' trust, buying habits, and what makes them counterfeit-prone.

Read Research

ON DEMAND

Combating repeat infringers

Maysa-Razavi

Combating repeat infringers

Expert discussion on online & offline IP protection strategies

Watch Webinar

ON DEMAND

Counterfeit products on Social Media

Kasie-Brill
Monica Talley

Counterfeit products on Social Media

Taking action against fakes on Facebook, Instagram and other social media platforms.

Watch Webinar

Counterfeit sports merchandise moves to social media

The number of fake sports jerseys in social networks is growing at a disturbing pace. In this report we provide insights that will help you protect your business

Read Ebook

Counterfeit watches online. Measuring consumer awareness & behaviour

We investigate customers' experiences of counterfeit watches, their online buying behaviour and their attitudes towards fake watches online.

Read Research

Fake athletic footware online market research

How the online shopping habits of consumers can lead them to buying fake trainers.

Read Ebook

Fake designer clothing market research

Counterfeit market penetration and consumer opinions

Read Research

How to report a counterfeit from Taobao

This ebook is for any business concerned about protecting their Intellectual Property rights on the Taobao e-commerce site

Read Ebook

Fake toys on amazon market research

Research to understand parents' attitudes towards counterfeits and the resulting consequences for businesses.

Read Research

ON DEMAND

Fighting fake design furniture on ecommerce

gus-hazel

Fighting fake design furniture on ecommerce platform

Do customers care about designers or brands? How new customers' buying habits favour copycat products.

Watch Webinar

ON DEMAND

How to make your product viral

Jonah-Berger

How to Make Your Product Viral

Insights on how to bring word-of-mouth to your business

Watch Webinar

How fake products affect design homeware brands

Do customers care about designs or brands? Find out in this research

Read Research

ON DEMAND

How to protect your product idea

stephen-key

How to protect your product idea

Counterintuitive strategies and real-life examples on how to safeguard your innovations

Watch Webinar

How to report a counterfeit from Alibaba

This ebook is for any business concerned about protecting their Intellectual Property rights on the Alibaba e-commerce site

Read Ebook

How to report a counterfeit from Tmall

This ebook is for any business concerned about protecting their Intellectual Property rights on the Tmall e-commerce site

Read Ebook

Shady dealings: Fake sunglasses online market research

People head to their computers for their style fix, we investigate consumers' behaviour, experiences, and attitudes towards counterfeit eyewear.

Read Research

How to report a counterfeit on 1688

This ebook is for any business concerned about protecting their Intellectual Property rights on the 1688 e-commerce site

Read Ebook

How to sell in China

A survival guide to starting business and selling your products in China

Read Ebook

Millennials & piracy

Behaviour, trends and future planning

Read Ebook

ON DEMAND

Nailing your corporate brand

Laura-ries

Nailing your corporate brand with a visual hammer

Using the power of images to improve your verbal positioning and build a strong brand

Watch Webinar

Negotiate profitable deals your distributors will love

10 elements to consider when building reseller agreement strategies.

Read Ebook

Optimise your distribution agreements with technology

Creating more profitable relationships with your distributors with Red Points’ Seller Tracking software.

Read Ebook

How to report a counterfeit on Wish

An easy-to-follow guide to removing counterfeits of your brand from wish.com

Read Ebook

Shocking counterfeits: Fake electronics market study

Consumer electronics counterfeiting and market opinions

Read Research

ON DEMAND

Trademarks, Digital-Policing Strategies

nate-davis

Trademarks, Digital-Policing Strategies

Monitor counterfeiters, brand abuse, and licensees with an efficient trademark-management program

Watch Webinar

ON DEMAND

Understanding Chinese intellectual property l

joan-porta

Understanding online counterfeits and Chinese intellectual property law

Common intellectual property challenges in China and simple solutions to tackle them

Watch Webinar

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