Brand Protection

11 ways to detect Aliexpress’ hidden links

Brand Protection6 mins

11 ways to detect Aliexpress’ hidden links

AliExpress is one of the largest online marketplaces that’s favored by both customers and businesses…

Seller Risk Score: A solution for predictive analytics

What's new in Red Points3 mins

Seller Risk Score: A solution for predictive analytics

The expansion of online retail has been accompanied by a significant rise in the activities…

What Brand Protection KPIs should you be measuring?

Brand Protection7 mins

What Brand Protection KPIs should you be measuring?

Brand protection is a unique challenge for businesses of all sizes across every industry. In…

Social media impersonation: What is it? How to stop it

Brand Protection6 mins

Social media impersonation: What is it? How to stop it

Your customers’ security is paramount to you and your organization. That’s why cyber scams like…

What is Amazon Transparency Program?

Brand Protection4 mins

What is Amazon Transparency Program?

The presence of counterfeit products is a real problem that harms not just brands but…

How to identify fake websites

Brand Protection6 mins

How to identify fake websites

Websites that are fake, fraudulent, or scams abound on the internet. It's a sad truth,…

How do test buys help with unauthorized seller enforcement

Brand Protection4 mins

How do test buys help with unauthorized seller enforcement

Test buys are an essential part of a brand protection strategy. When you test buy…

Everything you need to know about brand protection cost

Brand Protection6 mins

Everything you need to know about brand protection cost

Different brand protection providers have different pricing models and rates, but there will always be…

Amazon’s Utility Patent Neutral Evaluation Program explained

Brand Protection3 mins

Amazon’s Utility Patent Neutral Evaluation Program explained

Amazon came up with the Neutral Patent Evaluation Procedure in early 2019 with the purpose…

Top considerations for a winning online brand protection strategy

Brand Protection5 mins

Top considerations for a winning online brand protection strategy

Creating and implementing a bullet-proof brand protection strategy in times of crisis can feel like…

The ultimate anti-counterfeiting checklist for brands

Brand Protection5 mins

The ultimate anti-counterfeiting checklist for brands

Counterfeits can be found in every corner of our lives. From pharmaceuticals to alcohol, the…

How to protect your website from copycats

Brand Protection7 mins

How to protect your website from copycats

Protecting your website from copycats and preventing it from getting spoofed is one of the…

Vitamin F (for fake): The danger of counterfeit supplements

Pharma3 mins

Vitamin F (for fake): The danger of counterfeit supplements

Counterfeit supplements find their way to unsuspecting shoppers all around the world. Is it ginseng…

What is web scraping and how to protect your business from it

Brand Protection7 mins

What is web scraping and how to protect your business from it

Website scraping, or just web scraping, is by itself not an illegal act or a…

How to report a fake online store that pretends to be your business

How To's4 mins

How to report a fake online store that pretends to be your business

Fake online stores target legitimate businesses, putting your brand reputation at risk, and they’re only…

The difference between replica and fake goods

Ecommerce3 mins

The difference between replica and fake goods

Counterfeits and replicas have always troubled the world of commerce. The OECD’s 2019 report gives…

Scam Shopify stores: What they are and how to protect your brand

Ecommerce3 mins

Scam Shopify stores: What they are and how to protect your brand

Many brands use Shopify as a convenient way to reach their target audience and provide…

Trademark monitoring: Everything you need to know

Brand Protection6 mins

Trademark monitoring: Everything you need to know

You’ve spent countless hours researching, developing, and implementing the perfect logo, tagline, and other trademarks…

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